Digital Marketing to Enhance Customer Experience and Increase Airport Revenue (2023)
Chapter: Chapter 1 - Introduction and Background on the U.S. Aviation Industry
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Next Chapter: Chapter 2 - U.S. Airport Governance and FAA Revenue Use Policy
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Suggested Citation:
"Chapter 1 - Introduction and Background on the U.S. Aviation Industry." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
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6
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Suggested Citation:
"Chapter 1 - Introduction and Background on the U.S. Aviation Industry." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Page
7
Share
Suggested Citation:
"Chapter 1 - Introduction and Background on the U.S. Aviation Industry." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Page
8
Share
Suggested Citation:
"Chapter 1 - Introduction and Background on the U.S. Aviation Industry." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Page
9
Share
Suggested Citation:
"Chapter 1 - Introduction and Background on the U.S. Aviation Industry." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
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