AGENDA

Workshop on Media Research Methods and Measures

March 2–3, 2006

National Academy of Sciences Building

Washington, DC

Thursday, March 2

Welcoming remarks and introductions

Session 1: Why Should We Care About Media Research Measures?

Friday, March 3

Session 2: Assessing the Current Landscape of Media Research Measures

Session 3: Research Design and Measurement Issues: Lessons Learned in Other Fields

Session 4: The Role of Theory in Explaining Relationships Among Media Exposure and Selected Outcomes

Session 5: Next Steps and Future Directions

Daniel R.Anderson,* Professor, Department of Psychology, University of Massachusetts, Amherst

Mark P.Becker,* Executive Vice President for Academic Affairs and Provost, University of South Carolina, Columbia

Martina Bebin, Robert Wood Johnson Health Policy Fellow, Senate HELP Committee

Jane D.Brown, James L Knight Professor, Department of Journalism and Mass Communication, University of North Carolina, Chapel Hill

Natasha J.Cabrera,* Professor, Department of Human Development, University of Maryland, College Park

Sandra L.Calvert, Professor, Department of Psychology, Georgetown University

Rosemary Chalk, Director, Board on Children, Youth, and Families, The National Academies

Dimitri Christakis, Director, Child Health Institute, University of Washington, Seattle

Judy S.DeLoache,* Professor, Department of Psychology, University of Virginia

Niki Denmark, Department of Human Development, University of Maryland, College Park

Rachel Fisher, Program Analyst, Division of Nutrition Research Coordination, National Institutes of Health, Bethesda, MD

Lauren Lynch Flick, Pillsbury Winthrop Shaw Pittman LLP, Washington, DC

Melissa Ghera, Department of Human Development, University of Maryland, College Park

Lisa Guernsey, Independent Journalist, Alexandria, VA

Christine Hartel, Director, Center for Studies of Behavior and Development, The National Academies, Washington, DC

Lynne Haverkos, National Institute of Child Health and Human Development, Bethesda, MD

James C Hersey, Senior Research Psychologist, Research Triangle Institute, Washington, DC

Sandra L.Hofferth,* Professor, Department of Family Studies, University of Maryland, College Park

Aletha C.Huston,* Associate Director, Center for Population Research, University of Texas, Austin

Sheppard G.Kellam, Senior Research Fellow and Director, Center for Integrating Education and Prevention Research in Schools, American Institutes for Research, Baltimore, MD

Woodie Kessel, Senior Child Health Science Advisor, Office of Disease Prevention and Health Promotion, Washington, DC

Jennifer Kotler, Director, Education & Research, Sesame Workshop, New York

Deborah Linebarger, Annenberg School of Communication, University of Pennsylvania Valeria O.Lovelace, Media Transformations, Teaneck, NJ

Susan M.McHale,* Professor, Human Development and Family Studies, Pennsylvania State University

Jeff J.McIntyre, Senior Legislative and Federal Affairs Officer, Public Policy Office, American Psychological Association, Washington, DC

Patricia L.Morison, Associate Executive Director, Division of Behavioral and Social Sciences and Education, The National Academies, Washington, DC

Gail M.Mulligan, National Center for Education Statistics, Washington, DC

Michael Oakes, Assistant Professor, Division of Epidemiology, University of Minnesota, Minneapolis

Deborah A.Phillips, Professor and Chair, Department of Psychology, Georgetown University

Vicky Rideout, Vice President, Henry J. Kaiser Family Foundation, Menlo Park, CA

Michael Robb, Department of Psychology, University of California, Riverside

Donald F.Roberts,* Professor, Department of Communication, Stanford University

Victor C.Strasburger,* Professor, Pediatrics Adolescent Medicine, Deptartment of

Pediatrics, University of New Mexico School of Medicine, Albuquerque Georgene L.Troseth, Assistant Professor of Psychology, Department of Psychology and Human Development, Vanderbilt University

Elizabeth Vandewater, Director, Center for Research on Interactive Technology, Television & Children, University of Texas, Austin

Rong Wang, Department of Sociology, University of Maryland, College Park

Ellen Wartella,* Executive Vice Chancellor and Provost, University of California, Riverside

Robert C.Whitaker, Senior Fellow, Mathematica Policy Research, Inc., Princeton, NJ

Amy Yaroch, Program Director, Health Promotion Research Branch, National Cancer Institute, Rockville, MD