Certifiably Sustainable?: The Role of Third-Party Certification Systems: Report of a Workshop (2010)
Chapter: Appendix A: Workshop Agenda
Appendix A
Workshop Agenda
Workshop on Certification of Sustainable Products and Services
January 19-21, 2009
Location:
Arnold and Mabel Beckman Center, National Academy of Sciences
100 Academy Dr.
Irvine, California
*All times are PST*
Workshop Objectives:
Identify strengths and weaknesses of certification as an approach to encouraging sustainable consumption
Identify problem-driven research topics which might be taken up by academia and the analytical community
Determine whether or not there is an opportunity for a traditional, National Research Council (NRC) consensus study to articulate guiding principles for scientifically reliable certification systems
Highlight what is needed from the various institutional actors to foster improvement in certification systems (i.e., governments and regulatory bodies, businesses, NGOs, research organizations, public-private partnerships, and the academic community)
Monday, January 19, 2009
9:00 am | General welcome and introductions [Harold Schmitz and Leslie Carothers] |
9:30 am | Presentation on Certification’s growth, opportunities, and limitations Ben Cashore, Yale University |
10:00 am | Questions and discussion |
10:30 am | Break |
11:00 am | Plenary discussion: Certification’s Place in the Toolbelt [Leslie Carothers] The use of product certification and labeling is growing as analternative or supplement to state regulation or other voluntaryapproaches to achieve sustainability. Are there certain sectors,or situations, in which certification might be the most desirableapproach? How does certification help or hinder complementary approaches to reducing adverse social and environmentalimpacts? Lead discussants:
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12:30 pm | Lunch |
1:30 pm | Plenary discussion: Surveying the Landscape of Certification Schemes [Pam Matson] The success of some certification schemes is contributing to aproliferation of claims, both in new sectors and as competitorsto existing frameworks. How are these standards typicallydeveloped and implemented? What share of the market docertified products represent? Are there sectors which have beenslow to adopt standards? Lead discussants:
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3:00 pm | Break |
3:30 pm | Plenary discussion: What Makes a Standard Credible? [Harold Schmitz] Consumers and industries are increasingly concerned with“green noise” in the marketplace. While these claims are meantto convey additional information related to environmental orsocial impacts, they can also be misleading, contradictory, ordownright false. Lead discussants:
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5:00 pm | ADJOURN FOR DAY |
Tuesday, January 20, 2009
10:00 am | Plenary discussion: Drivers, Tipping Points, and Ratchets [Kai Lee] What has been the experience of suppliers and retailers inaddressing the demand for certified sustainable products? Whatmechanisms exist for a standard to improve, and what drivesthis improvement? What seems to enable a standard to movebeyond a niche market? Lead discussants: • Dave Long, SC Johnson (retired) • Suzanne Lindsay, PetSmart • Kevin Rabinovitch, MARS |
12:00 pm | Lunch |
1:15 pm | Plenary discussion: Obstacles, Impacts, and Unintended Consequences [Pam Matson] What have been some of the primary challenges associated withcertification (either the process, or marketing the product/service)?What is known about the impacts (to the market, to producingcommunities, to the environment)? Lead discussants: • Jason Clay, WWF • Jodie Keane, Overseas Development Institute • Papa Gora Ndiaye, Enda Diapol |
3:00 pm | Break |
3:30 pm | Plenary discussion: Supply Chains and Lifecycle Analyses [Dick Jackson] Certification often refers to production processes, but alternative efforts are emerging which seek to foster improvementthroughout the lifecycle of products. Such approaches can bedesirable for retailers, and they might also aid in incorporatingother social and health concerns, but what has been the experience with addressing supply chain and lifecycle issues? Leaddiscussants:
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5:00 pm | ADJOURN FOR DAY |
Wednesday, January 21, 2009
9:00 am | Roundtable discussions: Enhancing the Effectiveness of Certification as a Tool [Leslie Carothers and Harold Schmitz] Where might science and technology help enhance desirableoutcomes? What social science research is needed, or couldlead to further improvement? What sustainability issues on thehorizon might lend themselves to certification schemes? |
10:30 am | BREAK |
11:00 am | Roundtable discussions: What Would a Credible Sustainable Certification Scheme Look Like? Participants will discuss how existing standards and schemesmight be improved, and how enhanced or new standards couldaid a transition to sustainability. Participants will reflect on theearlier discussions at the workshop, and will consider not onlystandards themselves, but the implementation of these standards, and their impacts on markets, producer communities,consumers, and the environment. |
