Use and Deployment of Mobile Device Technology for Real-Time Transit Information (2011)

Chapter: CHAPTER FIVE Contribution of Mobile Messaging to Agency Communications Strategy

Previous Chapter: CHAPTER FOUR Resource Requirements
Suggested Citation: "CHAPTER FIVE Contribution of Mobile Messaging to Agency Communications Strategy." National Academies of Sciences, Engineering, and Medicine. 2011. Use and Deployment of Mobile Device Technology for Real-Time Transit Information. Washington, DC: The National Academies Press. doi: 10.17226/13323.
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Suggested Citation: "CHAPTER FIVE Contribution of Mobile Messaging to Agency Communications Strategy." National Academies of Sciences, Engineering, and Medicine. 2011. Use and Deployment of Mobile Device Technology for Real-Time Transit Information. Washington, DC: The National Academies Press. doi: 10.17226/13323.
Page 36
Suggested Citation: "CHAPTER FIVE Contribution of Mobile Messaging to Agency Communications Strategy." National Academies of Sciences, Engineering, and Medicine. 2011. Use and Deployment of Mobile Device Technology for Real-Time Transit Information. Washington, DC: The National Academies Press. doi: 10.17226/13323.
Page 37
Suggested Citation: "CHAPTER FIVE Contribution of Mobile Messaging to Agency Communications Strategy." National Academies of Sciences, Engineering, and Medicine. 2011. Use and Deployment of Mobile Device Technology for Real-Time Transit Information. Washington, DC: The National Academies Press. doi: 10.17226/13323.
Page 38
Suggested Citation: "CHAPTER FIVE Contribution of Mobile Messaging to Agency Communications Strategy." National Academies of Sciences, Engineering, and Medicine. 2011. Use and Deployment of Mobile Device Technology for Real-Time Transit Information. Washington, DC: The National Academies Press. doi: 10.17226/13323.
Page 39
Next Chapter: CHAPTER SIX Case Studies
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