Evaluating Traffic Safety Campaigns: A Guide (2025)

Chapter: 5 Naturalistic Driving Studies

Previous Chapter: 4 Media Metrics and Other Analytics
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 83
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 84
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 85
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 86
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 87
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 88
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 89
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 90
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 91
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 92
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 93
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 94
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 95
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 96
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 97
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 98
Suggested Citation: "5 Naturalistic Driving Studies." National Academies of Sciences, Engineering, and Medicine. 2025. Evaluating Traffic Safety Campaigns: A Guide. Washington, DC: The National Academies Press. doi: 10.17226/29154.
Page 99
Next Chapter: 6 Observational Studies
Subscribe to Email from the National Academies
Keep up with all of the activities, publications, and events by subscribing to free updates by email.